Online Reputation Management is the act of monitoring, addressing, mitigating search engine result pages, mentions in online media and Web content. It is of great importance to companies to monitor how someone or something is perceived based on an internet search. As the amount of user-generated content on the internet grows, it began to affect internet search results more meaningfully, and the desire to change those results naturally followed.
TOPICS TO BE COVERED:
- How to protect yourself online
- Rebuilding brand Image
- Branding you vs branding your Product.
- Building Tools & Apps
- Best Practices
- Creating Brand Awareness
- Positive and Negative Branding.